Challenge
Unilever wanted to provide its sales teams with the most up-to-date and effective brand presentations. The goal was to make the sales and ordering process more efficient, faster and smarter so the teams could perform optimally in a competitive market.
Approach to TMC
We developed a comprehensive sales enablement platform in which all brands and associated assets were easily accessible. The platform integrated seamlessly with Unilever's CRM and ordering systems, making information and assets easy to use.
Unique to the Project
The unique integration of various systems within the platform, such as the CRM and ordering system, made this project special. These links created a streamlined workflow, allowing the sales teams to work faster and more accurately.
Final result
The end result was an advanced digital sales platform that enabled Unilever's sales teams to display the right presentation in any commercial situation. In addition, the platform made it easy to execute follow-up activities, significantly improving the productivity and effectiveness of the sales process.
More efficient sales cycle
Better collaboration
Improved customer focus
Interested in working with TMC Media?
Strengthen your digital presence and brand with TMC Media. Our combination of strategic thinking and innovative creativity ensures results. From engaging websites to optimized marketing campaigns, we are your partner.
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